GPT Image 2 prompt templates: libreria per asset marketing

Apr 24, 2026

Se usi GPT Image 2 per il marketing, la differenza tra un risultato casuale e uno davvero utile di solito non sta negli aggettivi. Sta nella struttura.

Questa guida organizza GPT Image 2 prompt templates come una libreria riutilizzabile per ads, product shots, poster, social quote card, thumbnail, UI mockup e una serie di micro prompt per sistemare i problemi ricorrenti. Trattala come un baseline di team.

Indice dei template

Questa libreria di GPT Image 2 prompt templates copre:

  • una struttura di prompt riutilizzabile
  • product hero images per ecommerce
  • set di ad creatives con una sola variabile per volta
  • poster e flyer con headline + CTA leggibili
  • quote card per serie social
  • thumbnail con testo grande e chiaro
  • UI mockup di landing page
  • composizioni before / after
  • una micro library per sfondo, margini, contrasto e rischio di brand

La struttura di prompt che conta davvero

Molte liste di prompt falliscono per mancanza di vincoli. Nel marketing, il modo piu stabile e scrivere il prompt come una specifica:

  1. asset type e platform
  2. facts del soggetto che non cambiano
  3. composition e layout anchors
  4. exact strings in modalita verbatim
  5. style constraints
  6. output constraints

Quando questi sei livelli sono chiari, i tuoi GPT Image 2 prompt templates diventano molto piu affidabili.

Quality gate prima del reroll

Prima di rigenerare, controlla rapidamente:

  • asset type + platform definiti
  • facts non negoziabili del soggetto bloccati
  • layout anchors, margins e text-safe zone scritti
  • exact strings citate alla lettera
  • hierarchy chiara tra headline, subhead e CTA
  • aspect ratio, background e output definiti
  • una sola variabile cambia per iterazione

Regole rapide per testo leggibile nell immagine

Se l asset contiene testo, inserisci prima queste regole:

  • headline corta
  • exact strings tra virgolette con verbatim
  • una text-safe zone pulita
  • safe margins visibili
  • alto contrasto tra testo e sfondo
  • no extra text

Template 0: fill-in template riutilizzabile

Conserva prima questo scheletro. Poi potrai adattarlo a poster, ads, hero image o UI shot senza ripartire da zero.

gpt-image-2 prompt templates — reusable fill-in spec
You are generating a {ASSET_TYPE} for {PLATFORM}.

Subject (non-negotiables):
- {PRODUCT/SUBJECT}
- Materials/colors: {FACTS}
- Must include: {LOGO_RULES}
- Must NOT include: {FORBIDDEN_CLAIMS}

Composition + layout:
- Aspect ratio: {AR}
- Camera/angle: {CAMERA}
- Background: {BG}
- Place subject: {SUBJECT_PLACEMENT}
- Leave negative space for text: {TEXT_AREA}
- Safe margins: {MARGINS}

Text (verbatim, no extra text):
Headline: "{HEADLINE}"
Subhead: "{SUBHEAD}"
CTA: "{CTA}"

Style constraints:
- Lighting: {LIGHTING}
- Color palette: {PALETTE}
- Typography style: {TYPE_RULE}
- Overall vibe: {VIBE} (avoid generic adjectives; be specific)

Hard constraints:
- No watermark
- No misspellings
- No additional logos or text
- No trademarks or branded characters unless explicitly requested

Template 1: product hero image

Ideale per product page, hero section e creative ecommerce. Qui conta bloccare soggetto, layout, copy e CTA fin dall inizio.

gpt-image-2 prompt templates — product hero (e-commerce)
Create a Shopify product hero image.

Subject (non-negotiables):
- Product: matte black insulated water bottle, 750ml
- Must show: stainless steel cap, subtle condensation, no visible brand name

Composition + layout:
- Aspect ratio: 1:1
- Camera: 50mm product photo, eye-level, sharp focus
- Background: clean light gray studio seamless
- Place product: centered, slight 10° rotation
- Leave negative space: top 20% for headline
- Safe margins: 12% padding

Text (verbatim, no extra text):
Headline: "Stay Cold. All Day."
Subhead: "Vacuum insulated • 750ml"
CTA: "Shop Now"

Style constraints:
- Lighting: softbox, gentle shadow under product
- Palette: grayscale with a single cyan accent line
- Typography: bold sans headline, smaller regular subhead, high contrast

Hard constraints:
- No extra text, no watermark, no additional products

Template 2: ad creative set con una sola variabile

Per varianti controllate, usa una variant ladder: cambia un elemento e lascia tutto il resto identico.

gpt-image-2 prompt templates — ad creative set (variant ladder)
Generate a set of 3 Meta ad creatives for the same product.

Invariant rules (keep identical across all 3 images):
- Product: minimalist desk lamp, brushed aluminum
- Background: clean off-white
- Lighting: soft studio, natural shadow
- Brand palette: black + off-white + one accent color
- Typography: bold sans headline, simple CTA pill button
- Safe margins: 12%
- No extra text beyond provided strings

Layout:
- Aspect ratio: 4:5
- Product placement: right side, 60% height
- Text block: left side, vertically centered

Variation A (variable = angle):
- Camera angle: 3/4 view
Headline: "Better Light. Less Clutter."
Subhead: "Minimal design • Warm glow"
CTA: "Get Yours"

Variation B (variable = accent color):
- Accent color: teal
Headline: "Your Desk, Upgraded."
Subhead: "Aluminum body • Soft shadows"
CTA: "Shop Lamps"

Variation C (variable = headline):
Headline: "Focus Mode Starts Here."
Subhead: "Clean lines • Calm lighting"
CTA: "See Details"

Template 3: poster / flyer con headline e CTA

I poster falliscono spesso per leggibilita. Questo template chiude prima gerarchia, spazi e zona sicura.

gpt-image-2 prompt templates — poster/flyer with readable text
Create a modern event poster with readable text.

Composition + layout:
- Aspect ratio: 2:3
- Background: abstract gradient with subtle grain
- Provide a clear text-safe area at the top (30% height)
- Provide a CTA-safe area at the bottom (20% height)
- Keep 10% margins on all sides

Text (verbatim, no extra text):
Headline: "SPRING STUDIO SALE"
Subhead: "Up to 40% off — 3 days only"
CTA: "This Weekend"

Style constraints:
- High contrast typography
- Minimal decorative elements near text
- No random letters, no extra dates, no watermarks

Template 4: social quote card per serie veloci

Questo formato rende bene in batch. Se tieni fissi sfondo, tipografia e accent element, la serie resta coerente.

gpt-image-2 prompt templates — social quote card
Create a social quote card for Instagram.

Layout:
- Aspect ratio: 1:1
- Background: solid #0B0F14 with a subtle texture
- Safe margins: 14%
- Center-aligned text block

Text (verbatim, no extra text):
Headline: "Clarity beats intensity."
Subhead: "Build systems, not sprints."
CTA: "@yourbrand"

Style constraints:
- Typography: strong sans headline, lighter subhead
- One accent element: a thin cyan underline under the headline
- No additional text, no watermark

Template 5: YouTube thumbnail con testo grande

Molte thumbnail falliscono perche cercano di far entrare troppo testo. Questo template obbliga a dare priorita al layout.

gpt-image-2 prompt templates — YouTube thumbnail text
Create a YouTube thumbnail with very large readable text.

Layout:
- Aspect ratio: 16:9
- Subject: a creator at desk, expressive but clean background
- Leave left 40% as clean text area
- Safe margins: 8%

Text (verbatim, no extra text):
Headline: "STOP GUESSING"
Subhead: "Use templates"

Style constraints:
- Headline extremely large, high contrast, thick stroke
- Subhead smaller, aligned under headline
- No tiny text, no extra words, no watermark

Template 6: UI mockup di landing page

Se ti serve un immagine stile screenshot di prodotto, definisci griglia, spacing e typography prima di parlare di vibe.

gpt-image-2 prompt templates — landing page UI mockup
Create a clean SaaS landing page hero UI mockup (single screenshot style).

Layout:
- Aspect ratio: 16:9
- Hero section with a left text column and right product preview
- 12-column grid, generous whitespace, safe margins 10%

Text (verbatim, no extra text):
Headline: "Design faster with templates"
Subhead: "Create consistent visuals in minutes."
CTA: "Try it free"

Style constraints:
- Minimalist UI, modern sans typography
- Soft shadows, subtle gradients
- No real brand logos, no fake app store badges, no watermark

Template 7: before / after comparison

Qui il punto non e decorare di piu, ma mantenere un layout che spieghi subito il cambiamento.

gpt-image-2 prompt templates — before/after comparison layout
Create a before/after comparison image with strict layout.

Layout:
- Aspect ratio: 4:5
- Split screen vertical: left = BEFORE, right = AFTER
- Large labels at the top with 10% margin
- Keep center divider clean and straight

Text (verbatim, no extra text):
Headline: "BEFORE"
Subhead: "AFTER"
CTA: "See the difference"

Style constraints:
- Consistent lighting on both sides
- No extra text, no watermark

Micro library: correzioni rapide

I micro prompt qui sotto servono a sistemare sfondo, ombra, margini, copy, contrasto e rischio di brand quando hai gia una buona base.

gpt-image-2 prompt templates — background cleanup
Replace the background with a clean {COLOR} studio backdrop. Keep the subject unchanged. No extra text.
Prompt micro-template — add a subtle shadow
Add a realistic soft shadow under the subject. Keep lighting consistent. No extra objects.
Prompt micro-template — remove extra artifacts
Remove any stray text, watermarks, logos, or artifacts. Keep composition unchanged.
gpt-image-2 prompt templates — enforce margins
Recompose with {PERCENT}% safe margins on all sides. Keep subject scale similar.
gpt-image-2 prompt templates — text-safe zone
Create a clean text-safe zone at {PLACEMENT} occupying {PERCENT}% of the canvas. No patterns behind the zone.
gpt-image-2 prompt templates — high-contrast typography
Increase text contrast: darker text on lighter background or vice versa. Keep the exact strings unchanged.
gpt-image-2 prompt templates — one-variable rule
Generate 3 variants changing ONLY {VARIABLE}. Keep everything else identical (layout, palette, typography).
gpt-image-2 prompt templates — brand palette lock
Use only these colors: {HEX_1}, {HEX_2}, {HEX_3}. Do not introduce new accent colors.
gpt-image-2 prompt templates — consistent camera
Keep camera: {LENS} {ANGLE}. Keep lighting: {LIGHTING}. Do not change perspective.
gpt-image-2 prompt templates — simplify copy
Rewrite the headline to 3–5 words while preserving meaning. Keep subhead under 8 words.
Prompt micro-template — CTA button style
Render the CTA as a simple rounded pill button with high contrast. Keep text verbatim.
Prompt micro-template — avoid trademark risk
Do not include any real brand logos, trademarks, or recognizable characters. Use generic placeholders only.

Workflow per evitare style drift

Se devi produrre una serie lunga, il workflow conta piu di un singolo prompt:

  1. scrivi una volta sola gli invariants: palette, typography, layout, margins e no extra text
  2. genera una baseline image
  3. quando la struttura e buona, passa a /image-to-image/gpt-image-2
  4. in ogni iterazione cambia una sola variabile

Domande frequenti

Perche il testo esce sbagliato o si sposta?

Di solito perche la copy e troppo lunga o mancano exact strings, hierarchy e placement. Accorcia la headline e definisci text-safe zone + safe margins.

Perche ogni reroll sembra fatto da un altro sistema?

Perche il prompt ha troppo stile e pochi vincoli veri. Blocca palette, typography, layout, margins e CTA style.

Quando conviene passare da text-to-image a edits?

Quando il layout generale e gia vicino al risultato giusto e devi solo correggere headline, spacing, pulizia del fondo o dettagli locali. A quel punto passa a /image-to-image/gpt-image-2.

Prossimi passi

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GPT Image 2 prompt templates: libreria per asset marketing | GPT Image 2 Blog